salon online marketing
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Marketing

How to Market Your Salon on the Internet

Marketing your Salon Takes Dedication.

If you work in the salon industry, you probably already know that your online presence is just as important as the quality of your work. In order to attract clientele, you need to stand out online. For many salon owners, it can be challenging to know where to start, what to post and how much time to invest. Worry not! We’ll tell you all you need to know, from what platforms to use, to how to create effective content all so that you can be successful in this thriving industry.

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how to get repeat business
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Marketing

How to Get Repeat Business from your Clients!

The Importance of Repeats in Salons

Every salon owner should know the importance of repeat business in their salons. Most of the people who are going to salons are looking for that ‘third place’- a place where they can relax, get pampered and leave looking better than when they came in.

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art of the extensions
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Hair Extensions, Marketing

The Art of the Extensions Consultation

One of the first things we are taught in Hair School, is the consultation. The importance of the extensions consultation and how as stylists we must advise our clients on all their options. When it comes to extensions consultations, there are typically three different types of consultation clients: Those who want hair extensions, those who think they want extensions and those guests who have NO CLUE that extensions are an option for them.

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Don't Lose Hair Extension Clients
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Marketing

Don’t Lose Hair Extension Clients

The hair industry is a competitive; hair extensions can make or break a stylist. The quality that you present and the styles that you produce are what defines you as a business. Don’t lose hair extension clients by providing mediocre quality! If you want to provide the best service, provide the best product.

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Things Hair Stylists should Tell their Clients
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Marketing

Things Hair Stylists should Tell their Clients

Dear Hair stylists, clients should be well-informed before taking the plunge into the world of hair extensions. Your job as a stylist is to make sure they know of the different systems available to them, and there pros and cons. You should also ask about their lifestyle, hair type, and budget. This way you can both decide on the best course of action.

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